SEC NIL Hub
Name, image, and likeness — what it means for SEC athletes, and what the rules actually are for recruits still in high school. State rules link to AthleteContact's primary-source reference, where every claim is cited to the governing bylaw or statute with a verified date.
College NIL, in four sentences
Since July 2021, college athletes can be paid by third parties for the use of their name, image, and likeness. Since the House settlement took effect in 2025, schools can also pay athletes directly through capped revenue sharing — a separate channel from NIL. Third-party deals of $600 or more go through the NIL Go clearinghouse for review. Pay-for-play — money for enrolling or performing — remains prohibited at every level.
High school NIL rules, by SEC school's state
Recruits: your rules are set by your state's athletic association, not the school recruiting you — and they range from full permission to outright bans. Find your state:
| School | State | HS NIL rules |
|---|---|---|
| Alabama · Auburn | Alabama | Alabama HS NIL rules (AHSAA) |
| Arkansas | Arkansas | Arkansas HS NIL rules (AAA) |
| Florida | Florida | Florida HS NIL rules (FHSAA) |
| Georgia | Georgia | Georgia HS NIL rules (GHSA) |
| Kentucky | Kentucky | Kentucky HS NIL rules (KHSAA) |
| LSU | Louisiana | Louisiana HS NIL rules (LHSAA) |
| Ole Miss · Mississippi State | Mississippi | Mississippi HS NIL rules (MHSAA) |
| Missouri | Missouri | Missouri HS NIL rules (MSHSAA) |
| Oklahoma | Oklahoma | Oklahoma HS NIL rules (OSSAA) |
| South Carolina | South Carolina | South Carolina HS NIL rules (SCHSL) |
| Tennessee · Vanderbilt | Tennessee | Tennessee HS NIL rules (TSSAA) |
| Texas · Texas A&M | Texas | Texas HS NIL rules (UIL) |
Worth knowing before any deal
- Three SEC-state associations currently prohibit HS NIL outright — and one reversed its rule in a single handbook year. Check the current text, not last season's summary.
- Agents are regulated state by state, with criminal penalties in most SEC states — see athlete-agent rules by state.
- New to NIL? Start with What is NIL? and what can actually cost an athlete their eligibility.
This page is general information, not legal advice. Rules change — the linked reference pages carry verified dates and change histories.